Keyword Research Tool

Discover keyword gems with the Keyword Research Tool, brought to you in collaboration with our partners at SE Ranking. Take your website to the top of SERPs, and drive more targeted traffic to your website.

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Key perks you’ll get

Core metrics deep dive

This tool breaks down all must-analyze metrics, including difficulty score, search volume, CPC, paid competition, global volume, search intent, organic results, and SERP features. This will allow you to make informed decisions for your SEO and PPC campaigns and choose the most effective keywords in your niche that your website can easily rank for.

Accurate keyword data

With this tool for keyword research, you can develop your strategies based on reliable and precise keyword data insights. It’s powered by constantly improving algorithms, such as ungrouping techniques for accurate search volume estimates and AI-powered traffic estimation for delivering traffic data that closely matches GSC metrics.

Diverse & relevant keyword ideas

This tool will provide you with a wealth of untapped keyword ideas you might never have considered before. Keyword suggestions are grouped into similar, related, low-volume, and question-based keywords you can benefit from. This will allow you to expand your existing keyword lists or build a completely new one from scratch.

Get a wealth of keyword data

The keyword research tool provides a summary of the analyzed keyword for both organic and paid search in a single easy-to-navigate dashboard.

Check the keyword’s difficulty score to gauge how hard it is to rank for it among the top 10 search results. Analyze search volume to see monthly searches on Google in the chosen country, performance over time, and global search volume distribution. Analyze the search intent to understand why users search for a keyword and what content they expect. See each keyword’s cost per click and its competition level for paid advertising.

The tool also offers you to see the historical keyword data since February 2020.

Get a wealth of keyword data

Expand your keyword lists

This keyword research tool for SEO offers tons of alternative keyword ideas, whether you’re creating a new site’s keyword list or expanding an existing one. This includes similar, related (with relevance ratio), question-based, and low search volume keywords( the ones with clear search intent) related to the analyzed search term. 

Next each keyword you’ll find its main metrics, including difficulty score, search volume, search intent, SERP features, CPC and competition level, and more. You can also explore the top 100 search results for each query, revealing traffic forecast, cost, and the total number of keywords a site ranks for. Moreover, you have the ability to analyze the keyword trend for a comprehensive understanding of its performance.

Expand your keyword lists

Spot your organic keyword competitors

Use this competitor keyword research tool to discover rivals that are targeting the same keywords as you and learn from their tactics. This tool lists the top 100 organic competitors for your analyzed keyword, providing valuable insights such as Domain and Page Trust scores, traffic estimates, and the number of backlinks and referring domains pointing to the analyzed URL.

The tool also allows you to switch directly to the competitor overview for more in-depth analysis. This feature will help you peek behind the curtains of their search campaigns, identify keyword gaps, and come up with ideas to make your own SEO campaign even more effective.

Spot your organic keyword competitors

Dive into organic SERP history

Boost your present keyword rankings by analyzing SERP results from the past months. This feature gives you an inside look at the top 100 websites dominating organic search for your target keyword, with month-to-month comparisons since February 2020. Get a clear view of essential metrics like estimated traffic volume, monthly traffic cost, and the total number of keywords websites target.

Armed with these insights, you’ll be able to keep a laser-focused eye on your main organic search competitors’ position changes each month. What’s more, you’re in the driver’s seat with the flexibility to compare specific months or view all months for a holistic overview.

Dive into organic SERP history

Choose the pricing plan that meets your needs

Our subscriptions include generous limits and offer the best value for your money


For individual SEO pros who need core SEO toolset


Most popular

For agencies and small teams who need extended data limits


For large agencies and enterprises looking for advanced SEO features

See what our customers say

Discover what our satisfied customers say about their amazing results

“I was skeptical about switching to another keyword tool, but I’m glad I did it. The insights and data have helped me fine-tune my keyword strategy and find new opportunities I’ve never thought of before

“As an agency, we’ve used many keyword tools over the years, but none have delivered results like this one, especially for the less budget. What’s more, the data is accurate, the interface is intuitive, and we’ve seen a significant improvement in our client’s rankings and traffic.”

“I’ve been using this online keyword research tool for a few months now, and I’m blown away by the depth of keyword analysis and the actionable recommendations it provides. As of now, I’m appearing in top 5 positions for highly competitive terms, and my conversion rates have doubled.


What is the keyword research tool?

A keyword research tool is a software that helps you find the best keywords to target for your website and attract qualified traffic. Using this tool, you can make informed decisions and achieve better results in your digital marketing efforts, whether you’re focusing on SEO, PPC, or both. 


Powered by advanced algorithms, it analyzes large amounts of search data to provide you with valuable keyword insights and metrics, such as search volume, keyword difficulty, search trends, search intent, SERP features, etc., giving you a comprehensive understanding of each keyword’s value and whether it’s worth optimizing content for. The tool also allows you to find new keyword ideas, analyze organic search results, see what keywords your competitors are targeting, and monitor ranking changes over time.

For PPC campaigns, this tool can help you find keywords that are likely to generate a high return on investment. You can assess the cost-per-click and competition level for each keyword, receive recommendations to optimize your campaigns, and gain insights into your competitors’ PPC strategies.

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How does the keyword research tool work?

To get started, enter a word or drop a TXT/CSV file and specify your desired location. The tool will redirect you to the overview dashboard, which provides detailed data on your search query, including difficulty score, search volume, search intent, CPC, paid competition, and global volume. 

The tool allows you to access each keyword’s historical data, dating back to February 2020. This information can help you understand how the keyword’s performance has changed over time and make informed decisions about your SEO and PPC strategies. 

In addition to the main keyword data, the tool will provide you with new keyword ideas for your site by generating a list of similar and related keywords, question-based, and low-search-volume keywords. Below, you’ll also find SERP features and top-ranking websites for the analyzed keyword in both organic and paid search. 

To access more data, you can click to expand the detailed report directly from the dashboard or or navigate through the sidebar.

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Who is the keyword research best for?

Keyword research is essential for all individuals and organizations involved in SEO. Here’s who can benefit from it:


  • SEO pros can rely heavily on this organic keyword research tool to analyze any website they optimize, understand better what different target audiences look for, identify relevant keywords and new ideas, and develop effective SEO strategies. This tool provides all essential data they need to optimize websites, content, and campaigns for better search visibility.
  • In-house SEO teams use keyword research to align their digital marketing efforts with their business goals. It enables them to identify high-value keywords and new ideas, track each keyword performance over time, and use these insights to make data-driven SEO decisions.
  • SEO agencies conduct thorough keyword research for their clients to gain insights into high-value keywords and metrics, competitors’ keyword strategies, and identify potential keyword ranking improvement areas. This information guides their SEO campaigns, content strategies, and overall recommendations. Plus, agencies can use these keyword data insights visualized in charts and graphs when reporting to their clients to keep everyone in the loop and be transparent.
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Why use keyword research tool for websites?

Keyword research tool is a must-use solution for any SEO professionals because of its:

  • Extensive database: You can access billions of keywords across 190 countries to find the most relevant and profitable terms for your website.
  • Accurate data: The tool’s regularly improved algorithms helps you to make accurate decisions for your SEO strategy.
  • Intuitive dashboard: This tool is intuitive in use. It offers a customizable dashboard, tons of filtering options, and visually appealing graphs, charts, and tables that effectively communicate key insights.
  • Keyword suggestions: The tool allows you to consider thousands of keyword ideas to expand your content’s reach and capture untapped opportunities. 
  • Deep SERP insights: With the tool, you can uncover competitors’ top pages ranking for the analyzed keyword, see their performance over time, and explore historical ad performance tactics. This will provide you insights to create content that outranks them in SERPs.
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Can I analyze the keywords in bulk?

If you’re working with a bunch of keywords, feel free to use this bulk keyword research tool to analyze them all at once. You can either paste them manually one by one or copy paste them from a text editor you work with. In just a few seconds, the tool will provide you with a full report with all the essential details on every single keyword.

What should I do if I don’t find the necessary keyword data I’m looking for?

If you can’t find a specific keyword, don’t worry! You can expand the database by adding your own keyword lists. Just request to have them included in the dataset, and you’ll get access to all the relevant keywords for your niche. Note that your pricing plan defines how many new keywords you can add to the database.

Can I use the SEO keyword research tool for free?

Our tool is available for free, offering 3 reports per day without a subscription. These reports show top 10 ranking pages and provide a limited number of keyword suggestions. To use the keyword tool at full capacity, you can sign up for the free 14-day trial.

How do I choose the right keywords for my website?

First, create a list of seed keywords related to your business. Use a keyword tool to get more ideas. Analyze comprehensive data for each keyword. Look for keywords that have a good balance of high search volume and low competition. Focus on long-tail keywords, which have specific search intent. From here, organize keywords into clusters for future content strategy.

How to choose the best keyword research tool?

There are a lot of keyword tools you can potentially try. To choose the best one, pay attention to whether it provides extensive data, accurate insights based on advanced algorithms, diverse keyword ideas, competitor keyword analysis for organic and paid search, and historical data. You should also consider the tool’s database size and its expandability, pricing options, and customer reviews.